David Tutera, star of WEtv’s “My Fair Wedding,” is going to be on the cover of the July/August ’12 issue of Bridal Guide!

Martin Thornburg and David Tutera on the red carpet at WE TV’s “My Fair Wedding” new season premiere party. Check out the entire Spring 2012 David Tutera for Mon Cheri collection on www.davidtuteraformoncheri.com

Kathy Hilton poses during the ARUBA IN STYLE 2011 – A Special Occasion With Kathy Hilton on November 5, 2011 in Oranjestad, Aruba.

Kathy Hilton recently launched a ready-to-wear special occasion dress collection at the New York Fashion Coterie, and the Insider was there to talk to the socialite about her latest venture. The Kathy Hilton Collection has everything from cocktail to party dresses, and Kathy envisions women of all ages wearing her special designs.

Kathy Hilton, designer and entrepreneur, is launching a ready-to-wear special occasion dress collection at the upcoming New York Fashion Coterie.

New York, NY (PRWEB)  -   Kathy Hilton, designer and entrepreneur, is launching a ready-to-wear special occasion dress collection at the upcoming New York Fashion Coterie. She created and designed the collection for women who want to look fabulous on every special occasion in their life – from cocktail and party dresses, through to elegant gowns for Gala occasions. The Kathy Hilton collection is being designed and marketed in collaboration with Mon Cheri, and its CEO Stephen Lang.

The Kathy Hilton Collection will be headquartered in a boutique building located in the heart of Fashion’s “Seventh Avenue” at 552 7th Avenue in New York, NY. Hilton has assembled a team of fashion experts to handle merchandising, brand development and sales management. The team is headed by Evelyn Anastos, who brings more than 20 years experience in this market niche. Anastos is joined by Elias Gutierrez, as Associate Designer, and Clarissa A. O’Connor, as key Account Sales Manager. Gutierrez and O’Connor are both experienced executives in the social dress market.

Kathy Hilton has traveled the world and has always been a lover of fashion designs. Hilton is aware that today’s women need stylish clothing at down to earth prices. “My collection will allow women searching for a glamorous ‘special occasion’ dress, long, short or in-between, to find something unique for their lifestyles, without breaking the bank. I have always wanted to reach these women, and with this Collection, I believe we have.”

Mon Cheri CEO, Stephen Lang also adds, “I’m more than thrilled to collaborate with Kathy on this new collection. With Kathy’s innate fashion sense combined with Evelyn’s tenacity and merchandising background, I have no doubt that this new collection will flourish and succeed in today’s market.”

About Kathy Hilton
Kathy Hilton is married to real estate CEO Richard “Rick” Hilton and is the mother of four children. Kathy became active in various charity organizations. She has received many honors for her commitment and dedication to the causes she cares passionately about. In addition to her charity work, Kathy is also a TV entrepreneur.
Today, Kathy is extremely active in the business and charitable communities and continues to make a mark on the industry with her personal, unforgettable style.

About Mon Cheri, LLC
Founded in 1991, Mon Cheri, LLC is an acclaimed manufacturer of wedding dresses, evening wear and children’s dresses. Today, the company produces over twenty branded special occasion product lines worldwide.

Public Relations Contact:   aLine media, 213.624.0204     Jennifer Mitzkus,  jennifer@alinemedia.com

Going to the Dogs

A restaurateur develops a line of clothing to help control the pet population.

 

Man and Best Friend: Shane O’Neill and TugnutT.     Photo © Jeff Clark

You can hear in Shane O’Neill’s voice how much he loves dogs when he talks about the eight he has owned–especially the 10-year-old American bulldog he has now, who has cancer. So he was bothered by a statistic about the massive numbers of pets euthanized each year: between 3 million and 4 million, according to the American Society for the Prevention of Cruelty to Animals.

O’Neill, a partner in the Saddle Ranch Chop House (an 18,000-square-foot restaurant complete with mechanical bulls) at Universal Studios in Universal City, Calif., decided to use his entrepreneurial expertise to do something about it. In November, he launched Royal Bitch Couture, a clothing company based in Brentwood, Calif., to help homeless dogs by donating 50 percent of its profits to organizations around the country that spay and neuter animals.

Philanthropy was in O’Neill’s blood. He had helped expand his family’s Columbus, Ohio, market and catering company, Shane’s Gourmet Catering, which he says is one of the largest donors to Nationwide Children’s Hospital in Columbus.

Number of independent animal shelters in the U.S.: About 5,000 

Average number of litters a fertile dog produces: One per year

Average percentage of shelter animals that are spayed or neutered: 10

Although he had never launched a clothing line, O’Neill envisioned creating a soft, casual collection of women’s clothing that was flattering and easy to wear. He worked with friends who are professional stylists to design the line of form-fitting cotton T-shirts, French loop terry hoodies, short shorts, low-rise sweat pants and casual dresses.

Each piece is manufactured in the United States (specifically, Los Angeles) and has a tag that reads, “Helping P.E.T.S,” an acronym for “Prevent Euthanasia Through Spaying,” to promote the cause.

According to O’Neill, two Brentwood boutiques snapped up the clothes within weeks, and there has been steady demand from other retailers who want to see the line. Royal Bitch also launched a website in December.

Those stylist friends who helped design the line have plans to get the clothing onto celebrity bodies–a great form of promo for any brand. Emma Baker, Miss California Teen 2010, did a photo shoot to promote the line last year.

Based on initial sales and his projections, O’Neill expects that he will donate nearly $50,000 to various shelters and spay and neuter organizations this year.

“That will depend on how well the line rolls out, but we’ve got everything in place and are working hard to make a difference,” he says. “People are attracted to the clothing line and to the cause. It’s a great combination.”

 

 

Check out the first pic from the Royal Bitch Couture photo shoot. Emma Baker, MISS CALIFORNIA TEEN USA 2010 was photographed by Dimitry Loiseau, chief editor and co-founder of Regard Magazine.
www.royalbitchcouture.com

Royal Bitch Couture launches a new woman’s clothing line to help save dogs from euthanasia across America. “I’ve decided to make my business partner the entire female dog population in America,” Shane O’Neill joked, the founder of Royal Bitch Couture. This Brentwood, California based entrepreneur and philanthropist, and his lifelong love for dogs, came up with the idea for Royal Bitch Couture.  It’s a hot and trendy woman’s clothing line. Shane was very inspired by other cause-based companies where the business model included a third party that directly benefits from the profits.

“I’m donating 50% of the profits from Royal Bitch Couture to shelters as well as Spay and neuter organizations across the country. I’m calling the initiative ‘HELPING  P.E.T.S.’ which is an acronym for Prevent Euthanasia Through Spaying. In collaboration with a group of innovative designers and Hollywood stylists, O’Neill has come up with some really great woman’s pieces. These clothes are made here in the United States. Royal Bitch Couture is a line of everyday-wear for women. Extra soft form fitting cotton T’s, French loop terry hoodies, short-shorts, low-rise sweat pants, and short dresses make Royal Bitch Couture a very comfortable and sexy addition to any woman’s wardrobe. Check out Royal Bitch Couture online, go to: www.royalbitchcouture.com